Page load time, search form optimization, instant load
Can the speed of your website really affect your traffic and your sales that much? You might be surprised.
Nowadays, if your web page doesn’t appear at the speed of light, your customer will move on to speedier websites and, rather than converting those clicks into actions, you will deliver a bad customer experience instead. As a matter of fact, studies show the following:
There are many different factors that can have an effect on your page load time. The loading speed depends on the hosting server, web design, and the technologies used—number, type, and weight of elements on the page. Sometimes, it also includes user location, platform, device, and browser type.
In summary, websites can always be improved and attract more visitors. Considering we live in an online-environment that is rapidly changing, constant adaptation is something that is needed.